ShortStack: Asking All the Right Questions – Boss Relationship Building

We need your expertise and insight! Relationship building is the backbone of long-term business, especially in the promo industry. Often, the first stepping stones to a great relationship are asking the right questions. Thoughtful questions can help us learn about our clients' needs, build trust, demonstrate our expertise, identify solutions, and solidify relationships. What are your favorite prospecting questions to get to know your clients and their needs? How do your questions help you show that you’re interested in getting to know them and solve their needs on a deeper level?