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Russell Bird is the owner of The Promo Addict.  He has been working in the promo industry for nearly 10 years. When he is not selling promo, he is a happily married father of 3 wonderful children and a professional competition cook. Russell is the Pitmaster for You Need a BBQ which competes in KCBS (Kansas City BBQ Society) competitions across the country.

Fave promo product: it’s always changing but lately it’s been custom knit socks. They are a high use, regularly replaced item that has a high perceived value and low cost and are typically one size fits all.

Fave musician: Avril Lavigne

Year started in promo industry: 2009

Profession before promo industry: Law Enforcement

First promo ever sold: hats for a family reunion

Where do you live: Edmonton Alberta Canada

Fave place to vacation: Las Vegas

Hobbies: cooking, BBQ, eating

Fave alternate word for promo: SWAG

Fave quote: “There is a one thing that 99 percent of “failures” and “successful” folks have in common — they all hate doing the same things. The difference is successful people do them anyway.” – Darren Hardy

Most Overused word: Cheers

Pet Peeves: people who use the word ‘Alluded too’ to refer to what someone actually said.