While distributors and suppliers represent the largest segment of the promotional products industry, it’s the consultants who often work behind the scenes to make sure the industry continues to thrive. In today’s episode, we wanted to explore the industry from the vantage of one of the most experienced consultants around, David Blaise
David is an entrepreneur, author and business consultant with more than 25 years experience in direct marketing and advertising. He has been involved in the promotional products industry since 1988 as a sales representative, sales manager, marketing manager, business owner, sales trainer and coach. He is the author of Getting Started: How to Launch a Wildly Successful Career in Promotional Products Sales, Top Secrets of Customer Acquisition and co-author of The Power of Promotional Products.
Since 2001, David has been a popular speaker and trainer at all the major industry shows. He has conducted numerous education events for ASI, PPAI, SAAGNY and PPPC, and is the co-founder of Promo Academy and SmartEQP.com