Jay Deutsch, CEO and Co-Founder of BDA, Inc is our special guest on this episode of the PromoKitchen Podcast. With more than 500 employees and multiple awards and honors to his name, Jay shares some of his tips and lessons learned from his days of bootstrapping with $500 to building a multimillion dollar enterprise. Featured on ABC’s Secret Millionaire, Jay shares with us some of the backstory of that episode as well as “the rest of the story”. Being entrepreneurial at different levels, recruiting the right people for you culture, keeping employees motivated in a very demanding business - those topics and more are discussed as Mark Graham and Danny Rosin take us behind the scenes and inside the mind of the man who leads one of the most successful and iconic businesses in our industry. (For more information on BDA's philanthropic passion, please visit BDA Cares).