Dave Regan with the Vernon Company joins us in this episode to discuss how a one-hundred and ten year old brand is navigating, surviving and thriving in a business climate filled with radical change. Dave's leadership and experience puts him in an excellent position to advise us on what it takes to make it in this industry, tune in for the top four qualifications every successful rep must have and more. The PK Podcast is a weekly conversation featuring guest suppliers, distributors and service providers discussing opportunities, challenges and insights into the promotional products business. The purpose of the podcast is to to bring the conversation we are already having at shows and restaurants to a public forum where we can all listen and learn. As a continued commitment to mentor those new in the industry, the podcast will feature a broad spectrum of topics. If you wish to participate in the podcast, please read our editorial guidelines then fill out our form and we’ll be in touch!