Memphis, TN based Marshall Atkinson is the owner of Atkinson Consulting, LLC - a shop mentoring firm focused on the decorated apparel industry with process improvement, efficiency, sustainability, employee training, social media marketing, and long term strategic planning. Atkinson is also an owner at WORK. www.workshirt.net, a b2b online apparel and promotional marketing firm.
Marshall has over twenty years in the decorated apparel industry, rising up from an art director and vice president of operations positions in Florida to become a Chief Operating Officer with Visual Impressions before moving on to start his own company. He has championed two companies to become SGP certified sustainable printers.
A frequent trade show and webinar speaker, Atkinson continues to write for leading industry magazines such as Impressions, Printwear, Wearables and Images. He publishes his own blog weekly at https://atkinsontshirt.com/.
Favorite Promotional Product: T-shirts!
Favorite Musician: Rush
Year Started in the Promo Industry: 1993
Profession Before the Promo Industry: Graduate Student
First Promotional Product you sold: T-shirt
Where do you live: Milwaukee, WI
Favorite Place to go visit: Beach House at Alligator Point, FL
Hobbies: Spending time with my family, FSU Football, art, reading, movies, travel, good beer, cooking on the grill, the beach
What is your favorite alternate word for the term "Promotional Product": Mystical branding magic
Favorite Quote: "If you aren't early, you are running late"
Most Overused Word: "Awesome"
What do you enjoy the most about blogging?: Helping and teaching people what I know. It's giving back to the industry that has brought me so much success over the years. It's fun and it helps me focus on being better everyday.